Insights on the science, politics and evolution of natural food, health and medicine

Trimming the Fat Off Obesity: Why Cutting 6 Trillion Calories Didn’t Work

100calorie snack

Earlier this month, I read an article titled, “Why the Food Industry’s 6 Trillion Calorie Cut Hasn’t Made a Dent”. 6 trillion calories is a compelling number and one that […]

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The Parent-Child Relationship: Why Annie’s and General Mills Will Work

parent child companies

When I read the news Monday of the purchase of Annie’s Homegrown (NYSE: BNNY) to General Mills (NYSE: GIS) for $820 million I was stunned. Quickly, however, my surprise shifted […]

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Sales of Packaged, Processed Foods are Declining. Here’s Why…

packaged food aisle

Reading industry news this morning, I saw the title of a blog post from Marion Nestle, an expert I respect and follow closely, “Sales of packaged, processed foods are declining: […]

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Natural – The “False Advertising Industry”’s Biggest Breakthrough


When it comes to claims on food products is Organic the “real natural”? That’s what Organic Voices, a non-profit organization largely composed of USDA Certified Organic food brands, wants you […]

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Too Much of a Good Thing or Good at All? Kids’ Cereal Overloaded With Vitamins Says EWG Report.

EWG fortification report

A new report issued by the Environmental Working Group (EWG) says nearly half of kids age eight or younger in the United States are consuming potentially harmful amounts of vitamin […]

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Dr. Oz: It’s Time to Hand Over the Megaphone


I often describe the dietary supplement industry as the Wild West and it looks like Dr. Mehmet Oz has become its latest outlaw. The celebrity cardiothoracic surgeon and daytime television […]

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It’s Time to Change Tack Navigating “Natural” Claims

WFM sign

Reading the news this morning, I came across an industry article about yet another class action suit over natural claims, this one against Whole Foods Market and their use of […]

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Jimmy Kimmel Asks “What is Gluten?”

When it comes to nutrition and diets, our society is so reductionistic about what’s “good” and what’s “bad” that we sometimes lose context for the reasons and science behind our […]

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My Advice for Brands: Preach What You Practice

Cereal Bowl

I was recently asked to contribute to a well-known business strategy blog, and wrote the following piece titled, “Preach What You Practice”. Although I don’t see myself as a business […]

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Recipe for Irony: DIY High-Fructose Corn Syrup

yellow dent corn

Finally!  No more need to run to the packaged food isle of your local grocery store to get your high-fructose corn syrup (HFCS) fix.  Thanks to a Parsons Design graduate […]

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